Nth Degree Trade Show and Event Marketing Blog

5 Questions Tradeshow Exhibitors Should Ponder for Annual Planning (Industry Specific)

Posted by D'Anna Hurley on Dec 5, 2018 10:21:43 AM
5_Questions_Tradeshow_Exhibitors_Should_Ponder_for_Annual_Planning -1

 

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Topics: Exhibitor Rules, Trade Shows, Union Rules and Regulations, Trade Show Exhibitor, Trade Show Displays, Trade Show Budgeting, Exhibit Design

10 Things to Consider When Budgeting Trade Show Display Installation & Dismantle (I&D)

Posted by D'Anna Hurley on Jun 8, 2017 2:34:37 PM

Trade Show labor is always one of those budget line items that requires some thinking – location, move-in schedule, and so many factors impact the cost that it requires some homework each time you do a show. That is where your Exhibitor Appointed Contractor (EAC) like Nth Degree can guide you. And, if you truly want to maximize this portion of your budget and come out being a brilliant budgeter, there are some insights we can offer in this area.

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Topics: Exhibitor Rules, Trade Shows, Install and Dismantle, Union Rules and Regulations, I&D, Trade Show Exhibitor, Trade Show Displays, Trade Show Budgeting

Trade Show Budgeting and ROI Resources with Help from My Left-Brained Colleagues

Posted by D'Anna Hurley on Sep 9, 2016 3:30:00 PM

INTRODUCTION:

Exhibiting in a trade show or planning an event is an investment, and understanding what goes into it from a financial standpoint is crucial to managing your expectations and proving your ROI. According to CEIR’s report, The Marketing Spend Decision, the average spend per exhibition in 2014 was $20,000.

But where does that $20,000 go? How the Exhibit Dollar is Spent, a study on trade show exhibit spend also conducted by CEIR, defines the percentage breakdown of average exhibitor spending by expense category based on survey responses from 641 business-to-business exhibitors. See our trade show exhibit spend infographic below derived from this study to understand how the average trade show budget is spent.

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Topics: Trade Shows, Install and Dismantle, I&D, Trade Show Budgeting