Nth Degree Trade Show and Event Marketing Blog

5 Ways to Nail a Virtual Event

Posted by Ian Mcgonnigal on May 12, 2020 9:09:07 AM

In a matter of weeks, our society has had to pivot from physical to virtual; we’ve been unexpectedly thrust into a world of new technology.  Our meetings, classes, family dinners, concerts, and game nights with our friends are now all virtual. We are living our lives at home, in front of a webcam with our families and roommates in close proximity.

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Topics: Events, Attendee Learning & Content, Audience Engagement, Event Management, Event Planning, COVID-19

Wait, What Just Happened? How Event Value Propositions are Changing Due to Covid-19

Posted by Robert Lowe on May 7, 2020 2:45:03 PM

COVID-19 caught the world by surprise, forcing countries to close down industry, severely limit travel, and make a host of changes they never could have foreseen. These choices will be studied, second-guessed, and scrutinized for many years. We may never see a clear picture on which decisions were incontestably correct and which were undeniably wrong. But there is one reaction, specifically in the B2B events world, that I think needs to be reviewed now, before it is too late. 

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Topics: Events, Attendee Learning & Content, Audience Engagement, Event Management, Event Planning, COVID-19

How Social Media Can Take Your Event to the Nth Degree

Posted by Allessandra Reuben on Jul 24, 2019 3:45:00 PM

Social media is the means to the end of broadcasting the most exclusive and exciting aspects of your life. Curating those highly-coveted and picture-perfect events are what we are in the business of doing. Social media can help you take your event to the next level – for your customers and attendees alike.

Social media is the newest way to see and be seen. If you’re at an exciting event, you want everyone to know you are. If you aren’t there, then you’re living vicariously through everyone who is.

So, how do you take your next event from amazing in real-time to equally as amazing online?

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Topics: Trade Shows, Events, Trade Show Displays, Audience Engagement, Event Planning

7 Simple Tips for Tackling Unhealthy Travel Habits

Posted by Allessandra Reuben on Jul 10, 2019 11:53:52 AM

We all know how hard maintaining a healthy lifestyle can be (Hello, UberEats!). Throw long travel days and multiple days on the road into the mix, and any health routine goes out the window.

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Topics: Trade Shows, Events, Trade Show Travel

Live at #E32019 - Wind Down at a Great Local Spot

Posted by D'Anna Hurley on Jun 11, 2019 8:58:36 PM

Hi #TradeShowProfs. if you're in LA right now for #E32019 and need a great spot to grab a bite or wind down after a long day, check out our latest post to learn more about Industriel Urban Farm Cuisine near the LACC. Enjoy!

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Topics: Trade Shows, Trade Show Travel, Trade Show Exhibitor

4 Potential In-Booth Activity Pitfalls and How to Avoid Them

Posted by D'Anna Hurley on Mar 1, 2019 10:47:00 AM

If your role has anything to do with planning your company’s trade show exhibit, this post is for you. It addresses what can be argued is one of the most important factors of exhibiting – audience engagement. And more specifically, it addresses how not to fail at this crucial engagement opportunity!

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Topics: Trade Shows, Trade Show Exhibitor, Trade Show Displays, Attendee Learning & Content, Audience Engagement

4 Wedding Planning Tips to Apply to your Next B-to-B Event

Posted by D'Anna Hurley on Jan 11, 2019 10:20:00 AM

Full disclosure: I’m an eager (and slightly tense) bride-to-be, so this post is mildly self-serving and inspired by my personal life. My lunch hours are spent researching ideas that will help give our guests an #eventexperience worthy of their time and money to travel and celebrate with us. Through countless hours thinking about my guests and ways in which to make them feel welcome and show them an amazing time, I realized the same thought and detail can (and should) be applied to a B-to-B event. After all, we all want to have memorable and happy experiences whether it’s breaking it down on a wedding dance floor or socializing with like-minded #professionals.

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Topics: Events, Audience Engagement, Event Management, Event Planning, F&B

5 Questions Tradeshow Exhibitors Should Ponder for Annual Planning (Industry Specific)

Posted by D'Anna Hurley on Dec 5, 2018 10:21:43 AM
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Topics: Exhibitor Rules, Trade Shows, Union Rules and Regulations, Trade Show Exhibitor, Trade Show Displays, Trade Show Budgeting, Exhibit Design

7 Things to Consider Before Launching a Call for Speakers

Posted by Rachel Perry on Jan 5, 2018 3:09:34 PM

After spending a few years curating content for your event, it has gained traction to the point where people are vying for a spot on the agenda. Does this sound familiar? Nice work! Now that you’ve reached this important milestone, what should you do? You launch a Call for Speakers, of course.

A Call for Speakers (CFS) is an open invitation to your community to submit a proposal to speak at your event. This process is critical to ensuring your content measures up to attendee expectations. Therefore, it needs to be carefully planned and executed—a strategy most event planners are familiar with. In the spirit of being prepared, here are 7 things to think about before launching a CFS. 

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Topics: Events, Attendee Learning & Content

Nth Degree and Zenith LaborNet Join Forces to Become Largest Trade Show Labor Contractor

Posted by D'Anna Hurley on Nov 30, 2017 4:45:00 PM

Nth Degree and Zenith LaborNet Join Forces to Become Largest Trade Show Labor Contractor
Combined Teams Will Serve Customers with Industry-Leading Exhibitor-Appointed Labor Force

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